The phone rings at a London restaurant on a Friday evening. The kitchen is at capacity. The floor staff are in the weeds. Nobody picks up. The caller hangs up, books somewhere else, and the restaurant never knows they lost them. This is not a technology problem. It has been a cost problem. Until now.
The story
With Moshi is an AI voice agent built specifically for UK independents. Not an American product with US accents and US integrations. British voices, UK GDPR compliance, and native integration with ResDiary, Collins, and OpenTable. It answers every call, takes bookings, handles enquiries, and sends an instant SMS to the business. Starting at £89/month.
The TAM for AI phone answering in London restaurants alone is over £1M per year. The existing alternatives are American (wrong voices, wrong integrations), enterprise-only (wrong price), or human answering services (wrong cost model). With Moshi is the first product built for this market.
Story angles
With Moshi is an AI voice agent that answers restaurant calls 24/7. It books tables, handles enquiries, and sends the restaurant an instant SMS with every booking. Customers interact with a natural-sounding British voice. Staff get a notification, not a phone call.
Industry research suggests nearly half of restaurant calls go unanswered when the kitchen is at capacity. Each missed call is a missed booking. With Moshi costs £89/month and recovers more than that in a single evening of previously-missed bookings.
Most AI phone answering products are American: US voices, US integrations, US pricing. With Moshi is the first product built from the ground up for UK independents -- British English voices, native integration with ResDiary, Collins and OpenTable, UK GDPR compliance.
With Moshi has a live demo line: +44 7427 901 065. Call it. It will answer, ask about your booking, and handle the conversation naturally. Most people who call it do not realise immediately that it is AI.
Chain restaurants have call centre infrastructure. Independents have one phone and whoever happens to be nearest when it rings. With Moshi gives independent restaurants the same capability at a fraction of the cost, with no staff training and no change to the front-of-house workflow.
Copyable quotes
"Every independent restaurant deserves a phone that always answers. This is it."
"We built it because we called a restaurant, got no answer, and thought: this is a solvable problem."
"Call the demo line. It sounds like a person. It takes a booking. It sends you an SMS. That's the whole product."
Pricing
| Plan | Price | Calls | Best for |
|---|---|---|---|
| Starter | £89/mo | Up to 100/mo | Small independents |
| Growth | £149/mo | Up to 250/mo | Busy restaurants |
| Pro | £249/mo | Unlimited | Groups and chains |
Press release
FOR IMMEDIATE RELEASE
With Moshi launches AI phone answering for UK restaurants, starting at £89/month
LONDON -- A London-based builder has launched With Moshi, the first AI voice agent built specifically for UK restaurants and small businesses.
With Moshi answers phone calls 24/7, takes bookings, handles enquiries, and sends an instant SMS to the business after every call. It uses natural-sounding British voices and integrates natively with UK booking systems including ResDiary, Collins, and OpenTable. Setup takes under 24 hours. Pricing starts at £89/month.
The product addresses a persistent problem in UK hospitality: up to 43% of restaurant calls go unanswered during busy periods, according to industry estimates. Each missed call is a missed booking. The existing alternatives -- American AI products, enterprise call centres, and human answering services -- are either too expensive, the wrong fit for UK operations, or both.
Mike Litman, founder of With Moshi, said: "Every independent restaurant deserves a phone that always answers. We built it because we called a restaurant, got no answer, and thought: this is a solvable problem."
With Moshi is live and accepting sign-ups at withmoshi.com. A live demo can be reached at +44 7427 901 065.
-- ENDS --
Notes to editors: Mike Litman is a strategist, builder and published author based in London (BCS, 2024). BIMA 100 Tech Pioneer. Previously at MediaMonks, R/GA, and AnalogFolk. With Moshi is at withmoshi.com.
Links & resources
We can provide: a live demo call (call +44 7427 901 065 or we can arrange a call with the product live), pricing data for any restaurant segment, and an exclusive interview with the founder. Contact: hello@withmoshi.com
About & contact
Mike Litman is a strategist, builder, and published author (BCS, 2024) based in London. BIMA 100 Tech Pioneer. Previously at MediaMonks, R/GA, AnalogFolk, and Contagious.
He has spent 15+ years working with brands including Nike, Google, Meta, and Unilever on digital strategy and product.
With Moshi is an AI voice agent for UK restaurants and small businesses. British voices, UK GDPR, and native integration with ResDiary, Collins, and OpenTable.
The product is live. Demo line: +44 7427 901 065. Sign-ups open at withmoshi.com.
We respond within one business day. For urgent press enquiries, include "PRESS" in your subject line.
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